The American Clean Power Association exists. Its CEO gets paid to tell people that clean power accounts for 90% of new electrical capacity added to the grid. That's his job. He wakes up. He says a stat. He goes home.
Renewable energy is staging a comeback according to financial journalists who think things that never left can come back. Wind turbines didn't go anywhere. Solar panels didn't pack up and move to Costa Rica to find themselves. They just sat there generating electricity while you refreshed your brokerage app wondering why your portfolio looks like a crime scene.
The headline mentions "this one stock in particular" but refuses to name it. Cowards. They want you to click through three slideshows and a pop-up survey about your retirement goals before they tell you it's probably the same solar ETF that's been riding a sine wave since 2021. You know the one. It goes up when oil goes down. It goes down when oil goes up. It trades sideways when oil trades sideways. Technical analysts call this "price action." Normal people call it "a waste of time."
Here's what matters. None of this changes the chart. The CEO could announce that renewables now power 100% of the grid plus your neighbor's Tesla and three experimental time machines. Wouldn't matter. Support is support. Resistance is resistance. The 50-day moving average doesn't care about your feelings or the planet.
Retail traders will read this headline and think they've discovered alpha. They'll buy calls on a solar stock with a P/E ratio that looks like a phone number. They'll tell their friends they're "getting in early" on the energy transition. They'll lose money in a market that's been pricing in renewable energy growth since before they learned what a stock was.
Don't count out renewable energy. Also don't count on it saving your account.
Photo by American Public Power Association on Unsplash
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