Apple hit an all-time high. Other tech stocks ate shit. Mike Khouw has a trade for this.
The summary promises to tell you how Khouw is playing the move. Not why Apple moved. Not what Apple does. Just how one guy traded it. This is financial journalism now. A man did a thing with options and someone wrote it down.
Khouw probably sold calls against his long position. Or bought a spread. Or did some three-legged monstrosity that caps his upside at 4% while saving him $180 in premium. Traders love explaining these constructions on television. Makes them feel like architects. They are not architects.
Retail traders will watch this segment. They will open their Robinhood accounts. They will try to replicate Khouw's exact trade three days after he placed it. The stock will move against them immediately. They will blame market makers for seeing their order flow. They will not blame themselves for copying homework from a segment that aired when the stock was seven dollars higher.
Apple makes phones. The phones cost more every year. People buy them anyway. This is the entire investment thesis. You do not need Mike Khouw's option strategy. You do not need technical levels. You need to ask yourself if people will keep buying expensive phones. They will. Done.
But that take does not fill airtime. So we get trader segments. We get phrases like "playing the move" as if the stock market is poker and Mike Khouw just check-raised Tim Cook. He bought some options. He will be right or wrong. If he is wrong the segment will never air again. If he is right they will replay it forever and sell you a course.
Khouw is fine. He knows what he is doing. You do not. That is the trade.
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